Tag: MedicineAfrica

Creating social value in online communities through digital activism

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Researchers have examined how the Internet and social media create and enable digital activism.

Dr Petros Chamakiotis, Associate Professor of Management at ESCP Business School, Dr Dimitra Petrakaki, Reader in Information Systems at the University of Sussex Business School, and Prof Niki Panteli, Professor of Digital Business at Royal Holloway University of London, investigate social value creation in online communities. They explore the types of social value emerging from the online health community MedicineAfrica […]

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