The Multi-Objective Portfolio Optimization Tool: Helping the pharmaceutical industry manage its portfolio

A selection of prescription medicines

The pharmaceutical industry is responsible for developing and providing life-saving drugs, yet this industry, like most others, needs to make a profit to survive. The industry’s dynamic portfolio has many inherent uncertainties, and through complex decision-making they attempt to avoid losses and maintain efficiency. Dr Mahboubeh Farid and Mikael Palmblad, from Captario AB, are leading research to help companies make […]

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