Behavioural Sciences

Emerging enterprises: Transformational leadership and customer-centric approaches

Micro enterprises and start-up enterprises (SUEs) are a critical part of the commercial environment and global business models in emerging markets. These enterprises have high growth potential by effectively administering their competitive advantages in a short period of time as compared to more established and bureaucratic organisations. However, many emerging organisations do not realise their full potential due to leader-centred […]

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